After talking to Phil on Monday about my adaptation projects, I have refined my initial ideas for the infographic.
'10 Steps to becoming less of a burden on society'
It will begin with the generic and well-known facts about saving the environment, e.g. turning your television off of standby and using less plastic bags. It will slowly escalate into more obscure and maybe 'less factual' facts and escalate further until the final few steps are very extreme views. They will likely be based on fascist ideals. These could be about 'removing' the burdens on society, anyone who isn't a fit and young could be the targets of these more extreme steps (the elderly, disabled and overweight).
While the steps escalate, the tone with which the information is given would likely remain the same. Non-intrusive text would enter the screen in a calm manner and would not be rushed. Another idea that perhaps needs more thought and research would be about a voice-over. The voice and tone that seems to resonate best with the way I want to deliver the infographic is the kind you find in 1950's and 1960's advertisements. It's a reassuring voice, and almost too positive and upbeat in a way that you know its selling you something.
My next step will be to make a very rough idea of my 10 steps and to find the style for my infographic.